The latest news and industry insights for real estate professionals.

The Metrics that Matter

Measure the Effectiveness of Your Advertising Spend Real estate professionals, like other salespeople, live and die by the quantity and quality of the leads their team generates.  But, many cannot…

The Data-Powered Brokerage

4 Benefits of Rich Data in Your CRM When is the last time you used your cell phone just for making phone calls? Not for checking email or texting, or…
CRM for real estate

Is Real Estate Finally Ready To Embrace CRM?

Learning to Love Your CRM Investment If you aren’t already using a CRM system, then you aren’t alone…but you are in the minority.  In a recent survey conducted by REAL…

The Need for Speed

Are Slow Agent Response Times Hurting Your Bottom Line? What do customers want? Attention! When do they want it? Now!   Ever gone to a restaurant, decided what to eat, but…
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